Once you publish your listing, you'll automatically be categorized into categories that Exchange believes will give your listing the most visibility for the right buyers.
If you're an established store, you can also choose which industry type your listings should appear under. These industries range from Fashion & Apparel, Electronics & Gadgets, Health & beauty, and much more. If your shop has under $100 in revenue, you won't see an option to select an industry for your store.
In addition to Industry, your listing is automatically placed in many other categories. Here are the categories your shop may appear in and what qualifies it to display in these categories.
A starter store is any shop that has been listed with under $100 in revenue. Starter stores is the most popular category on Exchange, and being placed in this category will give your listing a lot of visibility and increase your chances of selling.
If your shop has installed a dropshipping app, it will automatically be placed in the dropshipping category on Exchange. Dropshipping apps include Oberlo, Printful, Spocket, Modalyst, and more. Your shop may not rely on these apps as a primary fulfillment method, but will still be displayed in the dropshipping category. This is still helpful for buyers looking for a store that is equipped for dropshipping.
If your store has greater than $100 in revenue, your listing will be added to the established store category. When buyers are browsing established stores for sale, they can also filter the selection based on industry type, which you select when creating your listing.
Shops that have installed print on demand apps such as Printful or Teelaunch will automatically be placed in this category. This lets buyers who are interested in running a business that can do print on demand know that your shops is right for them.
If you've selected the option to include physical inventory in your sale, your listing will appear under the inventory category. This is selected when you create your listings.
Any shop that was built by a partner and has not yet been managed by a Shopify merchant will be placed in the partner stores category. You can find more information about partner stores here.
Will my listing show in more than one category?
Yes, your listing will be placed in all categories that apply. If you meet the requirements of more than one of the categories listed above, you'll automatically be placed in them.
Can my listing be removed from a category?
There is no way to change which categories your listing appears in. Exchange has designed this system to give all listings maximum exposure to potential buyers. If you feel as though your listing does not belong in a category, it's best to use your description to let buyers know what type of business it is you're selling.